Citadel, a doctor electronic advertising company, reveals an increased SEO solution for cosmetic surgeons, focusing on online presence, client involvement, and method growth. Lauren's concentrate on ROI and passion for locating the crucial information that change projects from great to excellent include creating a grand scale multivariate test framework making use of fractional factorial evaluation for understanding ROI capacity in Fortress Surgeon Digital Marketing media across Pfizer Rx brands within the Pfizer for Living portfolio, and creating a projection approach for forecasting ROI before media investment.

A 25-year expert in the healthcare marketing and advertising space, Tracey started her job as a firm account individual for a variety of pharma brands and later on pioneered the advertising initiative to release a first-of-its kind website in the eyewear and eyecare room.

He leads a group of media approach, media preparation, media acquiring and media implementation professionals that collaboratively ensure that project objectives are attained in order to make the most of interactions and ROI. Lauren's job in electronic and media started in the 90's, equally as digital ended up being a feasible advertising channel.

While at Underscore, she invested three years showing Search Engine Marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years earlier, when they figured out just how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail acquisition.