Fortress Surgeon Digital Marketing, a doctor electronic marketing company, reveals an increased search engine optimization solution for plastic surgeons, concentrating on online visibility, individual involvement, and practice development. Lauren's focus on ROI and enthusiasm for discovering the essential details that transform projects from great to great include developing a grand range multivariate test structure making use of fractional factorial evaluation for recognizing ROI potential in digital media across Pfizer Rx brands within the Pfizer for Living profile, and creating a projection method for anticipating ROI before media financial investment.

A 25-year professional in the medical care advertising and marketing area, Tracey began her career as a firm account person for a variety of pharma brands and later on headed the advertising effort to launch a first-of-its kind website in the eyeglasses and eyecare space.

He leads a group of media method, media planning, media acquiring and media implementation professionals that collaboratively make sure that project objectives are achieved in order to make best use of roi and involvements. Lauren's career in electronic and media began in the 90's, equally as digital came to be a feasible marketing channel.

While at Underscore, she spent three years teaching Internet search engine Marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years back, when they identified how to map Nielsen information to Yahoo's audience base and verify out ROI from digital media to retail purchase.