Citadel, a Fortress Surgeon Digital Marketing digital marketing firm, reveals an expanded SEO solution for cosmetic surgeons, focusing on online visibility, patient interaction, and method growth. In her previous role as VP of Biddable Media Daga focused on the advertising of health and wellness & health brands with all lifecycle phases: starting from scientific test recruitment projects, through the pre-launch market-shaping, launch and promotional phase, ending with patent expiry and advertising and marketing sunsetting.

Among the things Martin takes pleasure in most regarding his role is the opportunity to research and understand the subtleties of both established and brand-new markets, and via growing his understanding of them try to find the Holy Grail of product-market fit.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, a basic distinction in the market. She thinks Underscore is the model for how media and marketing companies should, and will, develop in the future.

While at Underscore, she invested 3 years teaching Online search engine Marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years back, when they determined exactly how to map Nielsen data to Yahoo's target market base and show out ROI from electronic media to retail purchase.