Citadel, a specialist electronic marketing agency, announces an expanded SEO service for cosmetic surgeons, concentrating on online presence, patient engagement, and practice growth. In her previous role as VP of Biddable Media Daga specialized in the Fortress Surgeon Digital Marketing of health & health brands with all lifecycle stages: beginning with professional trial recruitment campaigns, through the pre-launch market-shaping, launch and marketing stage, ending with patent expiration and advertising sunsetting.

A 25-year veteran in the health care advertising and marketing room, Tracey began her profession as a company account person for a selection of pharma brand names and later led the advertising initiative to introduce a first-of-its kind website in the glasses and eyecare room.

It was these early tests that drove Underscore's concentrate on data driven programs and ROI measurement, a fundamental distinction in the sector. She believes Underscore is the design for exactly how media and advertising companies should, and will, develop in the future.

While at Underscore, she invested 3 years educating Internet search engine Advertising at the WSE University in Krakow. One of her faves memories of operating at Underscore was years back, when they found out how to map Nielsen information to Yahoo's audience base and show out ROI from electronic media to retail purchase.