Citadel, a Fortress Surgeon Digital Marketing digital advertising and marketing firm, announces an expanded search engine optimization solution for cosmetic surgeons, focusing on online presence, client engagement, and technique growth. In her previous function as VP of Biddable Media Daga concentrated on the advertising of health and wellness & health brand names through all lifecycle phases: beginning with professional test recruitment projects, through the pre-launch market-shaping, launch and marketing stage, finishing with patent expiration and marketing sunsetting.

Among the things Martin delights in most about his function is the opportunity to study and understand the subtleties of both established and new markets, and with growing his understanding of them seek the Holy Grail of product-market fit.

It was these early tests that drove Underscore's concentrate on data driven programs and ROI dimension, a fundamental differentiation in the sector. She thinks Underscore is the version for exactly how media and marketing companies should, and will, develop in the future.

While at Underscore, she spent 3 years showing Internet search engine Marketing at the WSE University in Krakow. One of her faves memories of working at Underscore was years ago, when they figured out just how to map Nielsen information to Yahoo's target market base and prove out ROI from electronic media to retail purchase.