The drugstore is home to tons of great mascaras, but none have impressed us more than this one from Maybelline. This is the drugstore mascara that doesn't leave my makeup rotation; it's that good. The long, narrow brush allows you to target hard-to-reach lashes while separating and coating them evenly in the formula. It creates a healthy dose of volume, but lengthening and lifting is where this pick showcases its true magic. After two coats, your lashes will look full, long, and perfectly fanned out. And once it dries, it doesn’t smudge or fl

Caitlyn Martyn , former associate editor, with oily skin (not shown): "The applicator tip is small and pointed, so it's best the perfect shape for those delicate hollow areas around the eyes. I felt like one dot over my dark circles or a blemish was all I needed. It's very pigmented but in the best w

It requires a bit more effort to remove than most washable mascaras, yet nowhere near as much as many waterproof options require. Speaking of waterproof, this mascara, in its waterproof version, is our favorite waterproof mascara at the drugsto

Over the past 100 years, American eyeliner styles have evolved in the most fascinating way, and we've gathered photographic proof. Keep scrolling to see vintage photographs of eyeliner styles through the deca

The same L'Oreal formula in the shade Ginger Spice even has the ideal name for a fall-coded lipstick —it's a bonus that the red-brown color payoff is so gorgeous and the price point is budget-frien

After the sharp looks of the '60s, eyeliner took a slightly more natural turn. In the 1970s , mod black liquid liner was replaced with softer browns and smudgier styles. Long, bold lashes were still very much in fash

Alyssa Kaplan is an editor, an experienced writer in the beauty industry, and a product tester specializing in cosmetics. She’s been using and testing concealers for more than a decade, and she’s tested nearly every one on this list for herself. She also reviewed testing insights from Byrdie, in which over 60 concealers were tested over a period of two weeks. Kaplan received a bachelor’s degree from the Fashion Institute of Technology, where she studied marketing and product development in the cosmetics industry as well as fashion business market

For a true brown shade with a touch of shimmer, Coffee Bean by Revlon is a fabulous choice (not to mention a '90s classic). Despite the pearlescent finish, I love how this lipstick feels subtle enough for daytime, but still playful enough for nightt

L'Oreal is another drugstore favorite with several standout brown lipstick shades, specifically for their classic Colour Riche Original Satin Lipstick. Not only am I obsessed with the luxe gold packaging (at only a $13 price point), but also the warm brown hue of the Brazil Nut shade, which is a go-to for an everyday brown

Avery, tester with straight, blonde lashes: "This mascara's brush is curved to create a fanned-out effect on the lashes. I thought the product was easy to apply from root to tip, and the brush caught nearly all of my lash line with one swipe. The formula does not clump or flake as you layer, which I loved. It's also incredibly lightweight, even with multiple coa

I tested these lip plumpers for one month, applying them several times daily to ensure the best results. I wore them by themselves to see how they performed and also paired them with lipsticks to see if there were any notable differences. There were specific things I looked for with each

It earned high marks during testing for its coverage, application, and wear. It applied nicely with fingers, a sponge, and a brush—the creamy formula was easy to blend using all three methods. Once we let it dry or set it with a light layer of powder, it locked in place and lasted all day with minimal creasing and settling into lines. While we think it’s a great option for all skin types, we recommend those with dry skin exfoliate and moisturize before applying this formula to prevent it from clinging to dry patc

Is it okay to wear mascara every day?

It is OK to wear mascara daily. However, it’s extremely important to remove it before bed properly . Not removing mascara may damage your lashes and interfere with their natural growth cyc

Top Product Picks: Ellis Faas Lights in Dark Metal, Ellis Faas Eyeliner in Black, Ellis Faas Hot Lips Lipstick in L407, Cle de Peau Beaute Radiant Fluid Foundation, Benefit Cosmetics Gimme Brow Volumizing Eyebrow

Makeup Artist Tip: When removing eye makeup, it's really important to be thorough and not leave anything extra behind. This ensures irritation and allergies don't develop overnight while you're sleeping. When removing eye makeup, soak a cotton pad and press it onto the eyes for 20 seconds, and then rub lightly until everything is removed. Repeat until there are zero traces of shadow and mascara. Try the eye makeup games beginner guide|Https://makeupinsight.com/ remover from Lashfood for a thorough clea