Shannon Stubbs, writer: "A couple of swipes gave me everything I look for in a winning mascara—considerable length, lift, and volume—and I loved how it made my lashes look much darker (mine can look pretty spars

If you’re looking for a high-quality concealer you can pick up at your local drugstore (but is on par with more high-end options), we recommend this one. It’s available in 22 shades (a lot for a drugstore option ) that suit a range of complexions. It provides full coverage that effectively covers blemishes, dark circles, and discoloration, and dries down to a matte fin

Lauren Pardee , senior editor with combination/dry skin (not shown): "This product layered really nicely, which was a big win for me. Nothing is worse than when your makeup pills and this didn’t at all—nor did it change color, cause irritation, or breakou

Eyeliner took a backseat to pouty, matte red lips in the 1940s. If worn at all, the go-to eyeliner style involved a thin line applied right against the upper lash line . Sometimes the line had a subtle wing at the end, but nothing drama

This beautiful and chic underline eyeshadow look is easy to re-create in very little time and can be worn all year round. The focus here is under the eyes, so all you need is a cream or liquid shadow lined directly under the eyes and then smudged ever so lightly so it appears blended. Using cream or liquid eyeshadow that already has a brush attached to it gives the precision you need to make sure nothing gets into the eyes while applying, and keeps the application neat and smooth. If you have a powder shadow or pigment that you love, you can always apply it on top of the cream so that it sticks and there's no fall out under the eye. A soft lipstick or gloss, along with highlighted cheekbones and bronzer , tie this entire look toget

It's true—every girl's must-have eye makeup Games unlockables|https://makeupinsight.com/ product burst onto our country's beauty scene less than 100 years ago. In part, this had to do with women abandoning fashions of the Victorian era and embracing new influences from stage actors, dancers, film stars, and photogra

Make a statement with a smudgy smoky eye that is perfect for dressier occasions. The more dramatic the better, so feel free to go bold with this eyeshadow look and you can even get a little messy. When creating a smoky eye , start with an eyeshadow base that is dark on the lid to set the tone for drama. Add powder shadow to the lid and blend it out until you get the desired smoky tones that you want. Top it off with a sheer, sparkly silver shadow to bring in the metallic element that sparkles at every blink. Using eyeshadow quads that have four shadow colors in a smoky category make it really easy to create a look like this. To bring balance to this dramatic eye look, opt for a soft, highlighted complex

Our tester loved how it made her lashes look, but she was even more impressed by its waterproof formula. It remained completely intact, even after withstanding a facial and a workout. Perhaps the best part was that it was significantly easier to remove than most waterproof formulas we tried—a few swipes with micellar water got the job d

This formula covered discoloration due to blemishes and darkness under the eyes so well during testing. Thin, serum-y concealers often lack coverage, but this one covered what we wanted in just one or two layers. It looked natural and skin-like when used on bare skin and over foundation, though it started to break up after a few hours. So long as you’re not looking for something with serious longevity, we think you’ll enjoy this pick on your sensitive s

Over the past 100 years, American eyeliner styles have evolved in the most fascinating way, and we've gathered photographic proof. Keep scrolling to see vintage photographs of eyeliner styles through the deca

It did a nice job of concealing redness around breakouts and brightening the under-eye area while maintaining a dewy, skin-like finish. We enjoyed using it on top of foundation or tinted moisturizer and also thought it looked gorgeous when used to spot conceal and brighten our skin on minimal makeup days. It slightly settled into fine lines due to the super creamy texture, but we could mitigate that by setting it with a light layer of setting pow

Top Product Picks: Ellis Faas Lights in Dark Metal, Ellis Faas Eyeliner in Black, Ellis Faas Hot Lips Lipstick in L407, Cle de Peau Beaute Radiant Fluid Foundation, Benefit Cosmetics Gimme Brow Volumizing Eyebrow

With brown mascara trending on TikTok in 2025 and chocolate being the "it" color of fall, we’re all for trying this trend. Our tester loved the brown shade of this tubing mascara, noting it was clearly brown, but not too light on her dark lashes. She also appreciated how smoothly the lightweight formula applied, creating a super-defined look. Expect lift and length, rather than curl and volume, she shares. The tapered, dense brush performs nicely, coating the lower lashline without leaving any smud