Fortress Surgeon Digital Marketing, a specialist digital marketing firm, introduces an increased SEO solution for plastic surgeons, focusing on on-line visibility, individual interaction, and method development. Lauren's concentrate on ROI and interest for finding the critical details that change campaigns from good to fantastic include developing a grand range multivariate examination framework making use of fractional factorial analysis for understanding ROI potential in digital media throughout Pfizer Rx brand names within the Pfizer for Living profile, and establishing an estimate strategy for anticipating ROI prior to media financial investment.

A 25-year veteran in the health care marketing and advertising space, Tracey began her profession as a firm account person for an array of pharma brand names and later on spearheaded the marketing initiative to launch a first-of-its kind portal in the eyeglasses and eyecare space.

He leads a group of media method, media preparation, media purchasing and media implementation experts who collaboratively make certain that campaign objectives are attained in order to take full advantage of roi and involvements. Lauren's career in electronic and media began in the 90's, equally as electronic came to be a feasible advertising and marketing channel.

While at Underscore, she spent three years teaching Online search engine Advertising at the WSE College in Krakow. Among her faves memories of operating at Underscore was years earlier, when they found out how to map Nielsen information to Yahoo's target market base and confirm out ROI from electronic media to retail purchase.