Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic marketing firm, reveals an expanded search engine optimization solution for cosmetic surgeons, focusing on online visibility, patient interaction, and practice development. Lauren's focus on ROI and interest for discovering the important information that transform campaigns from great to wonderful consist of creating a grand scale multivariate examination structure making use of fractional factorial analysis for comprehending ROI possibility in digital media across Pfizer Rx brands within the Pfizer for Living profile, and establishing an estimate method for predicting ROI prior to media investment.

A 25-year veteran in the health care advertising and marketing space, Tracey started her job as a company account individual for a range of pharma brand names and later led the marketing effort to launch a first-of-its kind website in the eyewear and eyecare area.

He leads a team of media method, media preparation, media purchasing and media execution specialists who collaboratively make sure that campaign goals are achieved in order to take full advantage of roi and interactions. Lauren's career in digital and media started in the 90's, equally as digital came to be a sensible marketing channel.

While at Underscore, she invested three years educating Internet search engine Marketing at the WSE University in Krakow. Among her faves memories of working at Underscore was years back, when they identified how to map Nielsen data to Yahoo's target market base and prove out ROI from electronic media to retail purchase.