Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic advertising agency, introduces an expanded search engine optimization solution for cosmetic surgeons, concentrating on online presence, patient interaction, and technique development. Lauren's focus on ROI and interest for locating the important information that change campaigns from good to excellent include establishing a grand range multivariate examination framework utilizing fractional factorial analysis for understanding ROI potential in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing an estimate strategy for predicting ROI prior to media investment.

One of the things Martin takes pleasure in most concerning his role is the chance to study and comprehend the subtleties of both new and well established markets, and through growing his understanding of them try to find the Holy Grail of product-market fit.

He leads a team of media approach, media planning, media acquiring and media execution specialists that collaboratively guarantee that campaign objectives are attained in order to take full advantage of roi and involvements. Lauren's profession in digital and media began in the 90's, just as digital became a sensible advertising and marketing channel.

While at Underscore, she invested three years instructing Internet search engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years ago, when they figured out just how to map Nielsen information to Yahoo's audience base and prove out ROI from electronic media to retail purchase.