Citadel, a cosmetic Fortress Surgeon Digital Marketing digital advertising and marketing company, reveals an expanded search engine optimization service for plastic surgeons, focusing on on-line exposure, patient involvement, and method growth. In her previous duty as VP of Biddable Media Daga concentrated on the marketing of wellness & health brands through all lifecycle phases: beginning with medical trial recruitment projects, through the pre-launch market-shaping, launch and marketing stage, finishing with license expiration and marketing sunsetting.

Among the things Martin delights in most about his role is the chance to study and understand the nuances of both brand-new and well established markets, and with growing his understanding of them look for the Holy Grail of product-market fit.

It was these very early tests that drove Underscore's focus on information driven programs and ROI dimension, an essential distinction in the industry. She thinks Underscore is the version for just how media and advertising agencies should, and will, develop in the future.

While at Underscore, she invested 3 years instructing Search Engine Marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years earlier, when they found out exactly how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail purchase.