Fortress Surgeon Digital Marketing, a surgeon electronic marketing firm, reveals an increased SEO solution for plastic surgeons, focusing on on-line visibility, individual involvement, and technique development. Lauren's concentrate on ROI and interest for finding the important information that transform projects from excellent to great include creating a grand range multivariate test framework using fractional factorial analysis for recognizing ROI possibility in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and developing a projection approach for predicting ROI prior to media financial investment.

A 25-year expert in the healthcare marketing and advertising room, Tracey started her job as an agency account person for a range of pharma brands and later on pioneered the advertising initiative to release a first-of-its kind site in the eyewear and eyecare room.

He leads a team of media method, media planning, media buying and media implementation professionals that collaboratively make certain that campaign objectives are achieved in order to optimize roi and involvements. Lauren's job in digital and media began in the 90's, just as electronic came to be a feasible advertising network.

While at Underscore, she spent three years instructing Search Engine Advertising and marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years earlier, when they figured out exactly how to map Nielsen data to Yahoo's target market base and prove out ROI from electronic media to retail purchase.