Fortress Surgeon Digital Marketing, a surgeon digital marketing company, introduces a broadened SEO solution for plastic surgeons, focusing on on-line exposure, person interaction, and method development. Lauren's concentrate on ROI and enthusiasm for discovering the important details that change projects from great to fantastic include developing a grand range multivariate test framework using fractional factorial evaluation for understanding ROI potential in digital media across Pfizer Rx brand names within the Pfizer for Living profile, and creating an estimate strategy for predicting ROI prior to media investment.

A 25-year veteran in the healthcare advertising and marketing room, Tracey began her job as an agency account individual for a variety of pharma brands and later on led the marketing initiative to introduce a first-of-its kind site in the eyewear and eyecare area.

He leads a team of media approach, media planning, media purchasing and media implementation professionals that collaboratively ensure that project goals are attained in order to maximize interactions and ROI. Lauren's profession in electronic and media began in the 90's, equally as electronic became a practical advertising channel.

While at Underscore, she invested 3 years showing Search Engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years ago, when they figured out how to map Nielsen data to Yahoo's audience base and show out ROI from digital media to retail acquisition.