Fortress Surgeon Digital Marketing, a specialist digital marketing company, announces a broadened search engine optimization solution for cosmetic surgeons, focusing on on-line presence, individual engagement, and practice development. In her previous role as VP of Biddable Media Daga concentrated on the advertising of health and wellness & health brands through all lifecycle phases: beginning with clinical trial recruitment projects, via the pre-launch market-shaping, launch and promotional stage, ending with license expiration and marketing sunsetting.

Among things Martin delights in most concerning his role is the possibility to study and recognize the nuances of both new and well-known markets, and with growing his understanding of them search for the Holy Grail of product-market fit.

It was these early examinations that drove Underscore's focus on data driven programs and ROI measurement, an essential distinction in the market. She believes Underscore is the model for just how media and advertising agencies should, and will, advance in the future.

While at Underscore, she invested 3 years showing Online search engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years earlier, when they figured out just how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail purchase.