Fortress Surgeon Digital Marketing, a specialist digital advertising and marketing company, reveals a broadened SEO solution for cosmetic surgeons, concentrating on online exposure, patient interaction, and technique development. Lauren's focus on ROI and enthusiasm for discovering the important information that change campaigns from excellent to fantastic consist of establishing a grand range multivariate test framework utilizing fractional factorial evaluation for comprehending ROI capacity in electronic media across Pfizer Rx brands within the Pfizer for Living portfolio, and developing a projection approach for forecasting ROI prior to media financial investment.

A 25-year veteran in the healthcare advertising and marketing area, Tracey started her occupation as an agency account person for a selection of pharma brand names and later spearheaded the advertising initiative to launch a first-of-its kind site in the eyeglasses and eyecare space.

He leads a group of media technique, media preparation, media purchasing and media execution specialists that collaboratively make certain that project goals are achieved in order to take full advantage of roi and involvements. Lauren's career in digital and media began in the 90's, just as electronic became a sensible advertising and marketing channel.

While at Underscore, she invested three years educating Online search engine Advertising at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years back, when they figured out just how to map Nielsen information to Yahoo's audience base and verify out ROI from electronic media to retail purchase.