fortress Surgeon digital Marketing, a specialist digital advertising and marketing firm, introduces a broadened search engine optimization solution for cosmetic surgeons, concentrating on on-line exposure, client interaction, and technique development. In her previous duty as VP of Biddable Media Daga concentrated on the advertising of health and wellness & health brands with all lifecycle phases: starting from scientific trial recruitment projects, with the pre-launch market-shaping, launch and advertising stage, ending with license expiration and advertising and marketing sunsetting.

One of the important things Martin appreciates most concerning his role is the opportunity to research study and understand the nuances of both brand-new and well-known markets, and via expanding his understanding of them look for the Holy Grail of product-market fit.

It was these early examinations that drove Underscore's concentrate on information driven programs and ROI dimension, a basic differentiation in the industry. She believes Underscore is the model for just how media and advertising agencies should, and will, progress in the future.

While at Underscore, she spent three years showing Search Engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years back, when they identified how to map Nielsen information to Yahoo's audience base and prove out ROI from electronic media to retail purchase.