Fortress Surgeon Digital Marketing, a specialist electronic advertising and marketing company, introduces a broadened search engine optimization solution for plastic surgeons, concentrating on on-line presence, person interaction, and technique development. Lauren's focus on ROI and enthusiasm for locating the critical details that change projects from good to great include creating a grand scale multivariate test structure utilizing fractional factorial evaluation for understanding ROI potential in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and establishing an estimate technique for anticipating ROI before media investment.

A 25-year veteran in the medical care marketing and advertising room, Tracey started her profession as a company account individual for a variety of pharma brands and later pioneered the advertising initiative to release a first-of-its kind website in the eyeglasses and eyecare space.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, a basic differentiation in the market. She believes Underscore is the version for exactly how media and advertising and marketing agencies should, and will, progress in the future.

Steph has over 20 years of pharma & life sciences firm experience, with most of her job focused on releasing brand-new items in brand-new and existing classifications varying from diabetic issues to unusual disease. Send an evaluation to aid others discover advised advertising agencies.