Fortress Surgeon Digital Marketing, a surgeon digital advertising agency, announces a broadened SEO service for plastic surgeons, concentrating on online presence, client involvement, and method development. In her previous function as VP of Biddable Media Daga concentrated on the advertising and marketing of health and wellness & health brand names through all lifecycle phases: starting from medical trial employment campaigns, via the pre-launch market-shaping, launch and advertising stage, finishing with patent expiration and advertising and marketing sunsetting.

A 25-year veteran in the health care advertising and marketing area, Tracey began her career as an agency account individual for an array of pharma brand names and later pioneered the marketing effort to launch a first-of-its kind website in the eyewear and eyecare space.

It was these early tests that drove Underscore's focus on data driven programs and ROI dimension, a fundamental differentiation in the market. She believes Underscore is the version for just how media and advertising firms should, and will, evolve in the future.

While at Underscore, she invested three years teaching Internet search engine Advertising at the WSE College in Krakow. One of her faves memories of operating at Underscore was years back, when they identified how to map Nielsen data to Yahoo's target market base and show out ROI from electronic media to retail acquisition.