Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic advertising firm, announces a broadened SEO solution for plastic surgeons, focusing on online exposure, individual engagement, and practice development. Lauren's focus on ROI and interest for discovering the important information that transform campaigns from great to fantastic include developing a grand scale multivariate test framework utilizing fractional factorial evaluation for understanding ROI possibility in digital media across Pfizer Rx brand names within the Pfizer for Living profile, and developing a projection approach for anticipating ROI before media investment.

A 25-year professional in the health care advertising and marketing space, Tracey began her profession as an agency account person for a variety of pharma brand names and later pioneered the advertising and marketing initiative to launch a first-of-its kind website in the eyeglasses and eyecare room.

He leads a group of media method, media preparation, media acquiring and media implementation experts who collaboratively ensure that campaign objectives are achieved in order to make best use of interactions and ROI. Lauren's profession in electronic and media started in the 90's, just as digital became a sensible marketing network.

While at Underscore, she invested 3 years showing Internet search engine Marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years earlier, when they found out just how to map Nielsen data to Yahoo's audience base and show out ROI from digital media to retail purchase.