Fortress Surgeon Digital Marketing, a doctor digital marketing firm, reveals a broadened search engine optimization solution for plastic surgeons, focusing on on-line presence, individual interaction, and method growth. Lauren's focus on ROI and enthusiasm for locating the essential details that change campaigns from excellent to excellent consist of establishing a grand scale multivariate examination framework making use of fractional factorial analysis for understanding ROI possibility in digital media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing a forecast method for anticipating ROI prior to media financial investment.

A 25-year professional in the healthcare advertising and marketing area, Tracey began her profession as an agency account person for an array of pharma brand names and later pioneered the advertising and marketing effort to release a first-of-its kind site in the glasses and eyecare room.

He leads a group of media method, media planning, media buying and media execution specialists that collaboratively make sure that project goals are attained in order to take full advantage of roi and involvements. Lauren's job in digital and media started in the 90's, equally as electronic came to be a viable marketing network.

While at Underscore, she invested three years showing Internet search engine Marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years back, when they determined just how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail purchase.