Google Analytics allows website owners to track where and how people use their website, for example by examining click rates for all the links on a page.[159] Google advertisements can be placed on third-party websites in a two-part program. Industry reports in 2006 claimed that approximately 14 to 20 percent of clicks were fraudulent or invalid.[162] Google Search Console (rebranded from Google Webmaster Tools in May 2015) allows webmasters to check the sitemap, crawl rate, and for security issues of their websites, BEST FREE PORN VIDEOS as well as optimize their website's visibility. Other criticisms are alleged misuse and manipulation of search results, its use of other people's intellectual property, concerns that its compilation of data may violate people's privacy, and the energy consumption of its servers, as well as concerns over traditional business issues such as monopoly, restraint of trade, anti-competitive practices, and patent infringement. Google's Global Offices sum a total of 86 locations worldwide,[311] with 32 offices in North America, three of them in Canada and 29 in United States Territory, California being the state with the most Google's offices with 9 in total including the Googleplex. In the Latin America Region Google counts with 6 offices, in Europe 24 (3 of them in UK). The Asia Pacific region counts with 26 offices principally five in India and three in Australia, three in China, and the Africa Middle East region counts five offices.

On January 26, 2014, Google announced it had agreed to acquire DeepMind Technologies, a privately held AI company from London.[91] Technology news website Recode reported that the company was purchased for $400 million, yet the source of the information was not disclosed. A Google spokesperson declined to comment on the price.[92][93] The purchase of DeepMind aids in Google's recent growth in the AI and robotics community.[94] In 2015, DeepMind's AlphaGo became the first computer program to defeat a top human pro at the game of Go. Sequences shortened and simulated. Results for illustrative purposes. Available in select countries and languages.

In December 2022, Google debuted OSV-Scanner,[130][131] a Go tool for finding security holes in open source software, which pulls from the largest open source vulnerability database of its kind to defend against supply chain attacks.